I create strategies for creatives
Everything's better when you have a plan to follow. Whether designing a room, or designing a profitable creative business, you need a strategy.
Let's get you where you want to go.

Hi, I'm Jennifer!
I'm a right-brain design blogger and content creator, and left-brain strategic consultant.
Since 2007, I’ve designed timeless environments and DIYs and shared them online; I've also run conferences for influencers; and I've provided one-on-one consulting for creative entrepreneurs.
You'll find me where creativity + strategy meet.
Whether it's your home or your business, I want to show you how to confidently approach your creative endeavour with sound processes and sustainable strategies.